@charset "UTF-8";
/* ===================================================
   TOKI ─ Bridal Hair Transformation
   Cream × Champagne Gold × Burgundy ─ Bright Wa-Luxury
   =================================================== */

:root{
  /* Background tones */
  --c-bg:        #fbf5e8;   /* main warm ivory */
  --c-bg-2:      #fefaf0;   /* lightest cream (hero/headers) */
  --c-bg-3:      #f0e4cb;   /* deeper champagne for alt sections */
  --c-bg-blush:  #fbeee2;   /* soft peach blush accent */

  /* Brand accents */
  --c-burgundy:      #7a1922;
  --c-burgundy-deep: #4d1117;
  --c-burgundy-soft: #a32a36;

  /* Gold (champagne) */
  --c-gold:      #a6803c;   /* refined gold for legibility on cream */
  --c-gold-soft: #c8a96a;
  --c-gold-deep: #7a5d24;
  --c-gold-pale: #e8d6a8;

  /* Ink / text */
  --c-ink:       #2a1f15;   /* deep warm ink for headings */
  --c-text:      #4a3a28;   /* warm dark body */
  --c-text-mute: #836e54;   /* soft caption */
  --c-text-soft: #b09f85;   /* very soft (decorative) */

  /* Lines */
  --c-line:      rgba(166,128,60,0.42);
  --c-line-soft: rgba(166,128,60,0.18);

  /* Surface (cards, panels) */
  --c-surface:   #ffffff;
  --c-surface-2: #fef9ea;

  /* Fonts */
  --f-en: "Cormorant Garamond","Cinzel", serif;
  --f-en-disp: "Cinzel","Cormorant Garamond", serif;
  --f-jp: "Noto Serif JP", "Hiragino Mincho ProN","Yu Mincho", serif;

  --easing: cubic-bezier(.2,.6,.2,1);
  --shadow-soft: 0 24px 60px -20px rgba(74,58,40,.18);
  --shadow-card: 0 10px 30px -12px rgba(74,58,40,.16);
}

*{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth;scroll-padding-top:80px}
body{
  font-family:var(--f-jp);
  font-weight:300;
  line-height:1.9;
  color:var(--c-text);
  background:var(--c-bg);
  -webkit-font-smoothing:antialiased;
  letter-spacing:.04em;
  overflow-x:hidden;
}
img{max-width:100%;height:auto;display:block}
a{color:inherit;text-decoration:none;transition:opacity .3s var(--easing), color .3s var(--easing)}
button{font:inherit;cursor:pointer;border:none;background:none;color:inherit}
em{font-style:normal;color:var(--c-burgundy);font-weight:500}
strong{font-weight:600;color:var(--c-ink)}

/* Decorative glow overlay */
body::before{
  content:"";
  position:fixed;inset:0;
  pointer-events:none;
  background-image:
    radial-gradient(ellipse at 15% 20%, rgba(232,214,168,.55), transparent 55%),
    radial-gradient(ellipse at 85% 80%, rgba(251,238,226,.6), transparent 55%);
  z-index:0;
}

/* ================ HEADER ================ */
.site-header{
  position:fixed;top:0;left:0;right:0;z-index:50;
  padding:18px 0;
  background:rgba(251,245,232,0);
  backdrop-filter:blur(0);
  transition:all .4s var(--easing);
  border-bottom:1px solid transparent;
}
.site-header.scrolled{
  background:rgba(254,250,240,.92);
  backdrop-filter:blur(14px);
  padding:12px 0;
  border-bottom:1px solid var(--c-line-soft);
  box-shadow:0 8px 24px -12px rgba(74,58,40,.12);
}
.header-inner{
  max-width:1280px;margin:0 auto;
  padding:0 32px;
  display:flex;align-items:center;justify-content:space-between;
}
.brand{
  display:flex;align-items:baseline;gap:14px;
  line-height:1;
}
.brand-jp{
  font-family:var(--f-jp);
  font-size:22px;letter-spacing:.3em;
  color:var(--c-ink);
  font-weight:500;
}
.brand-en{
  font-family:var(--f-en-disp);
  font-size:14px;letter-spacing:.5em;
  color:var(--c-gold);
  font-weight:500;
}
.nav-pc{display:flex;align-items:center;gap:34px}
.nav-pc a{
  font-family:var(--f-en);
  font-size:13px;letter-spacing:.18em;
  color:var(--c-text);
  position:relative;
  font-weight:500;
}
.nav-pc a:not(.nav-cta):hover{color:var(--c-burgundy)}
.nav-pc a:not(.nav-cta)::after{
  content:"";position:absolute;left:0;bottom:-6px;
  width:0;height:1px;background:var(--c-burgundy);
  transition:width .3s var(--easing);
}
.nav-pc a:not(.nav-cta):hover::after{width:100%}
.nav-cta{
  font-family:var(--f-jp)!important;
  font-size:12px!important;letter-spacing:.18em!important;
  padding:10px 22px;
  background:linear-gradient(135deg, var(--c-burgundy), var(--c-burgundy-deep));
  color:#fff!important;
  font-weight:500;
  border:1px solid var(--c-burgundy);
}
.nav-cta:hover{background:var(--c-gold);border-color:var(--c-gold);color:#fff!important}

.nav-toggle{display:none;width:36px;height:30px;position:relative}
.nav-toggle span{
  position:absolute;left:4px;right:4px;height:1.5px;
  background:var(--c-ink);
  transition:.3s var(--easing);
}
.nav-toggle span:nth-child(1){top:8px}
.nav-toggle span:nth-child(2){top:14px}
.nav-toggle span:nth-child(3){top:20px}
.nav-toggle.open span:nth-child(1){top:14px;transform:rotate(45deg)}
.nav-toggle.open span:nth-child(2){opacity:0}
.nav-toggle.open span:nth-child(3){top:14px;transform:rotate(-45deg)}

.nav-sp{
  position:fixed;top:0;left:0;right:0;
  background:rgba(254,250,240,.98);
  backdrop-filter:blur(14px);
  padding:90px 30px 40px;
  transform:translateY(-100%);
  transition:.5s var(--easing);
  z-index:40;
  display:flex;flex-direction:column;gap:6px;
  box-shadow:0 20px 40px -10px rgba(74,58,40,.15);
}
.nav-sp.open{transform:translateY(0)}
.nav-sp a{
  padding:18px 4px;
  border-bottom:1px solid var(--c-line-soft);
  font-size:14px;letter-spacing:.18em;
  color:var(--c-text);
}
.nav-sp .nav-cta{
  margin-top:14px;
  background:linear-gradient(135deg, var(--c-burgundy), var(--c-burgundy-deep));
  color:#fff;
  text-align:center;padding:18px;
  letter-spacing:.18em;
  border:none;
}

/* ================ COMMON ================ */
.container{
  max-width:1180px;
  margin:0 auto;
  padding:0 32px;
  position:relative;
  z-index:2;
}
.section-eyebrow{
  font-family:var(--f-en-disp);
  font-size:11px;
  letter-spacing:.45em;
  color:var(--c-gold);
  margin-bottom:18px;
  position:relative;
  padding-left:54px;
  font-weight:600;
}
.section-eyebrow::before{
  content:"";position:absolute;left:0;top:50%;
  width:40px;height:1px;background:var(--c-gold);
}
.section-title{
  font-family:var(--f-jp);
  font-weight:500;
  font-size:42px;
  letter-spacing:.12em;
  color:var(--c-ink);
  margin-bottom:28px;
  line-height:1.5;
}
.section-title em{
  font-style:normal;
  font-weight:500;
  background:linear-gradient(135deg, var(--c-burgundy) 0%, var(--c-gold) 50%, var(--c-burgundy) 100%);
  background-size:200% 100%;
  -webkit-background-clip:text;background-clip:text;
  -webkit-text-fill-color:transparent;
  animation:shimmer 8s linear infinite;
}
@keyframes shimmer{
  0%{background-position:0% 50%}
  100%{background-position:200% 50%}
}
.lead{
  font-size:15px;
  line-height:2.1;
  color:var(--c-text);
  margin-bottom:48px;
}
.lead em{font-style:normal;color:var(--c-burgundy);font-weight:500}

/* Fade in on scroll */
.fade-in{
  opacity:0;
  transform:translateY(28px);
  transition:opacity 1.1s var(--easing), transform 1.1s var(--easing);
}
.fade-in.is-visible{opacity:1;transform:translateY(0)}

/* ================ HERO ================ */
.hero{
  position:relative;
  min-height:100vh;
  display:flex;align-items:center;
  overflow:hidden;
  background:var(--c-bg-2);
}
.hero-bg{
  position:absolute;inset:0;
  background:
    linear-gradient(135deg, rgba(254,250,240,.72) 0%, rgba(251,238,226,.45) 45%, rgba(254,250,240,.78) 100%),
    url("../asset/images/bride-long.jpg") center/cover;
  filter:saturate(1.08) brightness(1.02);
}
.hero-bg::after{
  content:"";position:absolute;inset:0;
  background:linear-gradient(180deg,
    rgba(254,250,240,.2) 0%,
    rgba(254,250,240,.05) 30%,
    rgba(254,250,240,.5) 80%,
    var(--c-bg) 100%);
}
.hero-inner{
  position:relative;z-index:2;
  max-width:1180px;margin:0 auto;
  padding:140px 40px 120px;width:100%;
}
.hero-eyebrow{
  font-family:var(--f-en);
  font-size:11px;letter-spacing:.4em;
  color:var(--c-burgundy);
  margin-bottom:36px;
  position:relative;
  padding-left:48px;
  font-weight:600;
  text-shadow:0 1px 4px rgba(254,250,240,.6);
}
.hero-eyebrow::before{
  content:"";position:absolute;left:0;top:50%;
  width:34px;height:1px;background:var(--c-burgundy);
}
.hero-lead{
  font-family:var(--f-jp);
  font-weight:500;
  font-size:22px;
  letter-spacing:.16em;
  line-height:1.9;
  color:var(--c-ink);
  margin-bottom:32px;
  text-shadow:0 2px 12px rgba(254,250,240,.7);
}
.hero-title{
  display:flex;flex-direction:column;gap:18px;
  margin-bottom:48px;
}
.hero-title .title-jp{
  font-family:var(--f-jp);
  font-weight:500;
  font-size:104px;
  letter-spacing:.08em;
  line-height:1.05;
  color:var(--c-ink);
  text-shadow:0 4px 24px rgba(254,250,240,.8);
}
.hero-title .title-jp em{
  font-style:normal;
  font-weight:500;
  background:linear-gradient(135deg, #d4a85a 0%, var(--c-burgundy) 40%, #d4a85a 80%, var(--c-burgundy) 100%);
  background-size:200% 100%;
  -webkit-background-clip:text;background-clip:text;
  -webkit-text-fill-color:transparent;
  animation:shimmer 6s linear infinite;
}
.hero-title .title-en{
  font-family:var(--f-en-disp);
  font-size:18px;
  letter-spacing:.45em;
  color:var(--c-gold-deep);
  font-weight:500;
  text-shadow:0 1px 6px rgba(254,250,240,.7);
}
.hero-sub{
  font-size:15px;
  letter-spacing:.08em;
  line-height:2.1;
  color:var(--c-text);
  margin-bottom:52px;
  max-width:640px;
  text-shadow:0 1px 6px rgba(254,250,240,.6);
}
.hero-cta{display:flex;gap:16px;flex-wrap:wrap}
.btn-primary, .btn-ghost{
  display:inline-flex;align-items:center;justify-content:center;gap:10px;
  padding:18px 38px;
  font-family:var(--f-jp);
  font-size:14px;letter-spacing:.2em;
  font-weight:500;
  transition:.4s var(--easing);
  position:relative;overflow:hidden;
}
.btn-primary{
  background:linear-gradient(135deg, var(--c-burgundy) 0%, var(--c-burgundy-deep) 100%);
  color:#fff;
  border:1px solid var(--c-burgundy);
  box-shadow:0 12px 30px -10px rgba(122,25,34,.5);
}
.btn-primary::after{
  content:"\2192";margin-left:6px;transition:transform .4s var(--easing);
}
.btn-primary:hover{
  background:linear-gradient(135deg, var(--c-gold-deep), var(--c-gold));
  border-color:var(--c-gold);
  box-shadow:0 18px 36px -10px rgba(166,128,60,.45);
}
.btn-primary:hover::after{transform:translateX(6px)}
.btn-ghost{
  border:1px solid var(--c-gold);
  color:var(--c-burgundy);
  background:rgba(254,250,240,.6);
}
.btn-ghost:hover{
  background:var(--c-burgundy);
  border-color:var(--c-burgundy);
  color:#fff;
}

.hero-scroll{
  position:absolute;bottom:30px;left:50%;transform:translateX(-50%);
  z-index:2;
}
.hero-scroll span{
  font-family:var(--f-en);
  font-size:10px;letter-spacing:.4em;
  color:var(--c-gold-deep);
  font-weight:600;
  writing-mode:vertical-rl;
  padding-bottom:60px;
  position:relative;
}
.hero-scroll span::after{
  content:"";position:absolute;left:50%;bottom:0;
  width:1px;height:48px;
  background:linear-gradient(180deg, var(--c-gold-deep), transparent);
  animation:scrollLine 2s var(--easing) infinite;
}
@keyframes scrollLine{
  0%{transform:scaleY(0);transform-origin:top}
  50%{transform:scaleY(1);transform-origin:top}
  50.01%{transform-origin:bottom}
  100%{transform:scaleY(0);transform-origin:bottom}
}

/* ================ CONCEPT ================ */
.concept{
  padding:140px 0 120px;
  background:linear-gradient(180deg, var(--c-bg) 0%, var(--c-bg-2) 100%);
  text-align:center;
  position:relative;
}
.concept::before{
  content:"";position:absolute;top:0;left:50%;transform:translateX(-50%);
  width:1px;height:60px;
  background:linear-gradient(180deg, transparent, var(--c-gold));
}
.concept .section-eyebrow{padding-left:0;display:inline-block}
.concept .section-eyebrow::before{display:none}
.concept-tagline{
  font-family:var(--f-jp);
  font-weight:400;
  font-size:24px;
  letter-spacing:.3em;
  color:var(--c-burgundy);
  margin:28px 0 80px;
}
.concept-grid{
  display:grid;
  grid-template-columns:1fr 1fr;
  gap:60px;
  max-width:780px;
  margin:0 auto 70px;
}
.concept-meaning{
  border:1px solid var(--c-line);
  padding:50px 30px;
  background:linear-gradient(180deg, var(--c-surface) 0%, var(--c-surface-2) 100%);
  position:relative;
  box-shadow:var(--shadow-card);
}
.concept-meaning::before, .concept-meaning::after{
  content:"";position:absolute;width:20px;height:20px;
  border:1px solid var(--c-gold);
}
.concept-meaning::before{top:-1px;left:-1px;border-right:none;border-bottom:none}
.concept-meaning::after{bottom:-1px;right:-1px;border-left:none;border-top:none}
.concept-meaning .kanji{
  font-family:var(--f-jp);
  font-weight:400;
  font-size:88px;
  line-height:1;
  color:var(--c-burgundy);
  margin-bottom:8px;
}
.concept-meaning .reading{
  font-family:var(--f-en-disp);
  font-size:14px;letter-spacing:.5em;
  color:var(--c-gold);
  margin-bottom:24px;
  font-weight:600;
}
.concept-meaning .desc{
  font-size:13px;
  line-height:2.1;
  color:var(--c-text-mute);
}
.concept-text{
  font-size:15px;
  line-height:2.3;
  color:var(--c-text);
  max-width:760px;
  margin:0 auto;
}

/* ================ TRANSFORMATION ================ */
.transformation{
  padding:140px 0 120px;
  background:var(--c-bg);
  position:relative;
}
.transformation::after{
  content:"";position:absolute;left:0;right:0;bottom:0;height:1px;
  background:linear-gradient(90deg,transparent,var(--c-line),transparent);
}
.trans-head{text-align:center;margin-bottom:80px}
.trans-head .section-eyebrow{padding-left:0;display:inline-block}
.trans-head .section-eyebrow::before{display:none}

.ba-wrap{
  display:grid;
  grid-template-columns:1fr auto 1fr;
  align-items:center;
  gap:30px;
  max-width:920px;
  margin:0 auto 100px;
}
.ba-card{
  position:relative;
  border:1px solid var(--c-line);
  overflow:hidden;
  box-shadow:var(--shadow-soft);
  background:#fff;
}
.ba-card img{
  width:100%;height:380px;object-fit:cover;
  transition:transform .8s var(--easing);
}
.ba-card:hover img{transform:scale(1.05)}
.ba-label{
  position:absolute;bottom:0;left:0;right:0;
  background:linear-gradient(180deg, transparent, rgba(42,31,21,.85) 70%);
  color:#fff;
  padding:60px 20px 20px;
  text-align:center;
  font-family:var(--f-jp);
  font-size:15px;letter-spacing:.15em;
  font-weight:500;
}
.ba-label span{
  display:block;
  font-family:var(--f-en-disp);
  font-size:11px;letter-spacing:.4em;
  color:var(--c-gold-pale);
  margin-bottom:6px;
  font-weight:600;
}
.ba-label small{display:block;font-size:11px;color:rgba(255,255,255,.75);margin-top:4px;font-weight:300}

.ba-arrow{
  width:96px;height:96px;
  border:1px solid var(--c-gold);
  border-radius:50%;
  display:flex;flex-direction:column;align-items:center;justify-content:center;
  position:relative;
  background:radial-gradient(circle, #fff 0%, var(--c-bg-blush) 100%);
  box-shadow:0 14px 30px -8px rgba(166,128,60,.35), inset 0 0 24px rgba(232,214,168,.4);
}
.ba-arrow::before{
  content:"";position:absolute;inset:6px;
  border:1px solid var(--c-gold-pale);
  border-radius:50%;
}
.ba-arrow .min{
  font-family:var(--f-en-disp);
  font-size:32px;font-weight:600;
  color:var(--c-burgundy);
  line-height:1;
}
.ba-arrow .lbl{
  font-family:var(--f-en-disp);
  font-size:10px;letter-spacing:.3em;
  color:var(--c-gold-deep);
  margin-top:4px;
  font-weight:600;
}

.features-3{
  list-style:none;
  display:grid;grid-template-columns:repeat(3,1fr);
  gap:30px;
  max-width:900px;
  margin:0 auto 40px;
}
.features-3 li{
  text-align:center;
  padding:44px 24px;
  border:1px solid var(--c-line);
  background:linear-gradient(180deg, var(--c-surface) 0%, var(--c-surface-2) 100%);
  box-shadow:var(--shadow-card);
  transition:.4s var(--easing);
}
.features-3 li:hover{
  transform:translateY(-4px);
  box-shadow:var(--shadow-soft);
}
.features-3 .no{
  font-family:var(--f-en-disp);
  font-size:26px;letter-spacing:.2em;
  color:var(--c-gold);
  margin-bottom:18px;
  font-weight:600;
}
.features-3 h3{
  font-family:var(--f-jp);font-weight:500;
  font-size:19px;letter-spacing:.18em;
  color:var(--c-ink);
  margin-bottom:14px;
}
.features-3 .ftxt{
  font-size:13px;
  color:var(--c-text-mute);
  line-height:1.9;
}
.note-line{
  text-align:center;
  font-size:13px;color:var(--c-text-mute);
  letter-spacing:.12em;
  padding-top:30px;
  border-top:1px solid var(--c-line-soft);
  max-width:600px;margin:0 auto;
}

/* ================ MARKET ================ */
.market{
  padding:140px 0 120px;
  background:linear-gradient(180deg, var(--c-bg) 0%, var(--c-bg-3) 100%);
  text-align:center;
}
.market .section-eyebrow{padding-left:0;display:inline-block}
.market .section-eyebrow::before{display:none}
.market-data{
  display:grid;grid-template-columns:repeat(3,1fr);
  gap:30px;
  max-width:1000px;
  margin:0 auto 28px;
}
.data-card{
  padding:54px 28px 44px;
  border:1px solid var(--c-line);
  background:linear-gradient(180deg, var(--c-surface) 0%, var(--c-surface-2) 100%);
  position:relative;
  box-shadow:var(--shadow-card);
  transition:.4s var(--easing);
}
.data-card:hover{
  transform:translateY(-6px);
  box-shadow:var(--shadow-soft);
  border-color:var(--c-gold);
}
.data-card::before{
  content:"";position:absolute;top:0;left:50%;transform:translateX(-50%);
  width:64px;height:2px;background:linear-gradient(90deg,transparent,var(--c-gold),transparent);
}
.data-num{
  font-family:var(--f-en-disp);
  font-size:78px;font-weight:500;
  line-height:1;
  background:linear-gradient(135deg, var(--c-burgundy) 0%, var(--c-gold) 60%, var(--c-burgundy) 100%);
  background-size:200% 100%;
  -webkit-background-clip:text;background-clip:text;
  -webkit-text-fill-color:transparent;
  margin-bottom:14px;
  animation:shimmer 8s linear infinite;
}
.data-num small{font-size:34px;margin-left:4px;font-weight:500}
.data-label{
  font-family:var(--f-jp);
  font-size:14px;letter-spacing:.14em;
  color:var(--c-ink);
  margin-bottom:10px;
  line-height:1.7;
  font-weight:500;
}
.data-label small{font-size:11px;color:var(--c-text-mute);font-weight:300}
.data-sub{
  font-size:12px;
  color:var(--c-text-mute);
  line-height:1.7;
  border-top:1px solid var(--c-line-soft);
  padding-top:12px;margin-top:12px;
}
.market-source{
  font-size:11px;color:var(--c-text-mute);
  letter-spacing:.1em;
}

/* ================ WHY ================ */
.why{
  padding:140px 0 120px;
  background:var(--c-bg);
  text-align:center;
}
.why .section-eyebrow{padding-left:0;display:inline-block}
.why .section-eyebrow::before{display:none}
.why-grid{
  display:grid;grid-template-columns:repeat(3,1fr);
  gap:30px;max-width:1100px;margin:50px auto 40px;
}
.why-card{
  padding:54px 30px 44px;
  background:linear-gradient(180deg, var(--c-surface) 0%, var(--c-surface-2) 100%);
  border:1px solid var(--c-line);
  box-shadow:var(--shadow-card);
  position:relative;
  text-align:center;
  transition:.5s var(--easing);
}
.why-card:hover{
  border-color:var(--c-gold);
  transform:translateY(-6px);
  box-shadow:var(--shadow-soft);
}
.why-no{
  font-family:var(--f-en-disp);
  font-size:14px;letter-spacing:.4em;
  color:var(--c-gold);
  margin-bottom:24px;
  font-weight:600;
}
.why-card h3{
  font-family:var(--f-jp);font-weight:500;
  font-size:22px;letter-spacing:.14em;
  color:var(--c-ink);
  line-height:1.5;
  margin-bottom:22px;
}
.why-card p:not(.why-no):not(.why-tag){
  font-size:13px;line-height:2;
  color:var(--c-text);
  margin-bottom:24px;
}
.why-tag{
  display:inline-block;
  padding:8px 22px;
  border:1px solid var(--c-gold);
  background:rgba(232,214,168,.18);
  font-family:var(--f-jp);
  font-size:12px;letter-spacing:.2em;
  color:var(--c-gold-deep);
  font-weight:500;
}
.why-note{
  font-size:12px;color:var(--c-text-mute);
  letter-spacing:.12em;
  padding-top:20px;
  margin-top:20px;
}

/* ================ PLAN ================ */
.plan{
  padding:140px 0 120px;
  background:linear-gradient(180deg, var(--c-bg-3) 0%, var(--c-bg) 100%);
  position:relative;
}
.plan-head{text-align:center;margin-bottom:70px}
.plan-head .section-eyebrow{padding-left:0;display:inline-block}
.plan-head .section-eyebrow::before{display:none}
.plan-head .lead em{
  font-weight:500;border-bottom:1px solid var(--c-gold);padding-bottom:2px;
}
.plan-grid{
  display:grid;
  grid-template-columns:repeat(3,1fr);
  gap:24px;
  max-width:1100px;margin:0 auto 50px;
}
.plan-card{
  padding:54px 36px 44px;
  border:1px solid var(--c-line);
  background:linear-gradient(180deg, var(--c-surface) 0%, var(--c-surface-2) 100%);
  text-align:center;
  position:relative;
  box-shadow:var(--shadow-card);
  transition:.5s var(--easing);
}
.plan-card.premium{
  border-color:var(--c-gold);
  background:linear-gradient(180deg, #fffaef 0%, var(--c-bg-blush) 100%);
  box-shadow:0 18px 50px -16px rgba(166,128,60,.35);
}
.plan-card.premium::before{
  content:"BEST";
  position:absolute;top:-14px;left:50%;transform:translateX(-50%);
  background:linear-gradient(135deg, var(--c-burgundy), var(--c-burgundy-deep));
  color:#fff;
  padding:7px 24px;
  font-family:var(--f-en-disp);
  font-size:10px;letter-spacing:.4em;font-weight:600;
  box-shadow:0 8px 16px -4px rgba(122,25,34,.4);
}
.plan-card:hover{
  transform:translateY(-6px);
  box-shadow:var(--shadow-soft);
}
.plan-rank{
  font-family:var(--f-en-disp);
  font-size:22px;letter-spacing:.3em;
  color:var(--c-gold);
  margin-bottom:14px;
  font-weight:600;
}
.plan-card.premium .plan-rank{color:var(--c-burgundy)}
.plan-price{
  font-family:var(--f-en-disp);
  font-size:44px;font-weight:600;
  color:var(--c-ink);
  margin-bottom:32px;
  letter-spacing:.05em;
}
.plan-price small{
  font-size:16px;color:var(--c-text-mute);
  margin-left:4px;
  font-weight:400;
}
.plan-list{
  list-style:none;
  text-align:left;
  border-top:1px solid var(--c-line-soft);
  border-bottom:1px solid var(--c-line-soft);
  padding:24px 0;
  margin-bottom:28px;
}
.plan-list li{
  font-size:13px;
  padding:8px 0 8px 22px;
  position:relative;
  color:var(--c-text);
  line-height:1.7;
}
.plan-list li::before{
  content:"";position:absolute;left:0;top:14px;
  width:12px;height:1px;background:var(--c-gold);
}
.plan-fit{
  font-family:var(--f-jp);
  font-size:13px;letter-spacing:.12em;
  color:var(--c-text-mute);
  line-height:1.8;
}
.plan-card.premium .plan-fit{
  color:var(--c-burgundy);
  font-weight:500;
}

.plan-option{
  max-width:1100px;
  margin:0 auto 40px;
  display:flex;align-items:stretch;
  border:1px solid var(--c-gold);
  background:linear-gradient(135deg, var(--c-bg-blush), var(--c-surface));
  box-shadow:var(--shadow-card);
}
.opt-tag{
  background:linear-gradient(135deg, var(--c-burgundy), var(--c-burgundy-deep));
  color:#fff;
  padding:0 28px;
  display:flex;align-items:center;justify-content:center;
  font-family:var(--f-en-disp);
  font-size:12px;letter-spacing:.4em;font-weight:600;
  writing-mode:horizontal-tb;
}
.opt-body{
  padding:28px 32px;flex:1;
}
.opt-title{
  font-family:var(--f-jp);
  font-size:18px;letter-spacing:.14em;
  color:var(--c-ink);
  margin-bottom:12px;
  font-weight:500;
}
.opt-price{
  font-family:var(--f-en-disp);
  color:var(--c-burgundy);
  font-size:24px;
  margin-left:10px;
  font-weight:600;
}
.opt-price small{font-size:12px;margin-left:2px;font-weight:400}
.opt-desc{
  font-size:13px;line-height:1.9;
  color:var(--c-text);
}
.plan-notice{
  max-width:1100px;margin:0 auto;
  font-size:11px;
  color:var(--c-text-mute);
  line-height:1.9;
}

/* ================ PARTNERSHIP ================ */
.partnership{
  padding:140px 0 120px;
  background:var(--c-bg);
  text-align:center;
}
.partnership .section-eyebrow{padding-left:0;display:inline-block}
.partnership .section-eyebrow::before{display:none}
.bene-grid{
  display:grid;grid-template-columns:repeat(3,1fr);
  gap:24px;
  max-width:1180px;margin:60px auto 0;
}
.bene-card{
  padding:44px 28px;
  border:1px solid var(--c-line);
  background:linear-gradient(180deg, var(--c-surface) 0%, var(--c-surface-2) 100%);
  text-align:left;
  position:relative;
  box-shadow:var(--shadow-card);
  transition:.5s var(--easing);
}
.bene-card:hover{
  border-color:var(--c-gold);
  background:linear-gradient(180deg, var(--c-surface) 0%, var(--c-bg-blush) 100%);
  transform:translateY(-4px);
  box-shadow:var(--shadow-soft);
}
.bene-icon{
  font-size:20px;
  color:var(--c-gold);
  margin-bottom:18px;
  letter-spacing:.2em;
}
.bene-card h3{
  font-family:var(--f-jp);font-weight:500;
  font-size:18px;letter-spacing:.12em;
  color:var(--c-ink);
  line-height:1.6;
  margin-bottom:18px;
  padding-bottom:14px;
  border-bottom:1px solid var(--c-line-soft);
}
.bene-card p:not(.bene-icon){
  font-size:13px;
  line-height:2;
  color:var(--c-text);
}

/* ================ FLOW ================ */
.flow{
  padding:140px 0 120px;
  background:linear-gradient(180deg, var(--c-bg) 0%, var(--c-bg-2) 100%);
  text-align:center;
  position:relative;
}
.flow .section-eyebrow{padding-left:0;display:inline-block}
.flow .section-eyebrow::before{display:none}
.flow-list{
  list-style:none;
  max-width:880px;
  margin:0 auto;
  text-align:left;
  position:relative;
}
.flow-list::before{
  content:"";position:absolute;left:60px;top:30px;bottom:30px;
  width:1px;
  background:linear-gradient(180deg, var(--c-gold) 0%, var(--c-line-soft) 100%);
}
.flow-list li{
  position:relative;
  padding:36px 0 36px 130px;
  border-bottom:1px solid var(--c-line-soft);
}
.flow-list li:last-child{border-bottom:none}
.flow-list .step{
  position:absolute;left:0;top:36px;
  width:120px;
  display:flex;align-items:center;gap:14px;
  font-family:var(--f-en-disp);
  font-size:11px;letter-spacing:.3em;
  color:var(--c-gold);
  font-weight:600;
}
.flow-list .step::after{
  content:"";
  width:14px;height:14px;border-radius:50%;
  background:linear-gradient(135deg, var(--c-gold-soft), var(--c-gold-deep));
  position:absolute;left:53px;top:50%;transform:translateY(-50%);
  box-shadow:0 0 0 4px var(--c-bg-2), 0 0 0 5px var(--c-gold);
}
.flow-list h3{
  font-family:var(--f-jp);font-weight:500;
  font-size:22px;letter-spacing:.12em;
  color:var(--c-ink);
  margin-bottom:12px;
}
.flow-list p{
  font-size:14px;line-height:2;
  color:var(--c-text);
}

/* ================ PRODUCER ================ */
.producer{
  padding:140px 0 120px;
  background:var(--c-bg);
}
.producer .section-eyebrow{padding-left:0;text-align:center;display:block}
.producer .section-eyebrow::before{display:none}
.producer .section-title{text-align:center;margin-bottom:80px}
.producer-wrap{
  display:grid;grid-template-columns:340px 1fr;
  gap:60px;align-items:center;
  max-width:1080px;
  margin:0 auto 80px;
}
.producer-photo{position:relative}
.producer-photo img{
  width:100%;
  aspect-ratio:3/4;
  object-fit:cover;
  filter:saturate(.95);
  border:1px solid var(--c-line);
  box-shadow:var(--shadow-soft);
}
.producer-photo::before{
  content:"";position:absolute;inset:-12px;
  border:1px solid var(--c-gold);
  z-index:-1;
}
.producer-name-en{
  font-family:var(--f-en-disp);
  font-size:13px;letter-spacing:.4em;
  color:var(--c-gold);
  text-align:center;
  margin-top:20px;
  font-weight:600;
}
.producer-name-jp{
  font-family:var(--f-jp);
  font-weight:500;
  font-size:30px;letter-spacing:.18em;
  color:var(--c-ink);
  margin-bottom:32px;
  padding-bottom:24px;
  border-bottom:1px solid var(--c-line);
}
.producer-name-jp small{
  display:block;
  font-family:var(--f-en-disp);
  font-size:12px;letter-spacing:.3em;
  color:var(--c-gold);
  font-weight:600;
  margin-top:10px;
}
.producer-text{
  font-size:14px;
  line-height:2.1;
  margin-bottom:18px;
}
.producer-quote{
  margin-top:30px;
  padding:24px 28px;
  border-left:3px solid var(--c-burgundy);
  background:linear-gradient(135deg, var(--c-bg-blush), var(--c-surface));
  font-family:var(--f-jp);
  font-size:15px;
  line-height:2.1;
  color:var(--c-ink);
  letter-spacing:.08em;
  box-shadow:var(--shadow-card);
}

/* Base salon block */
.producer-salon{
  max-width:780px;margin:0 auto 60px;
  padding:36px 40px;
  border:1px solid var(--c-line);
  background:linear-gradient(135deg, var(--c-bg-blush) 0%, var(--c-surface) 100%);
  display:grid;
  grid-template-columns:1fr auto;
  gap:30px;align-items:center;
  box-shadow:var(--shadow-card);
}
.salon-eyebrow{
  font-family:var(--f-en-disp);
  font-size:10px;letter-spacing:.45em;
  color:var(--c-gold);
  margin-bottom:10px;
  font-weight:600;
}
.salon-name{
  font-family:var(--f-en-disp);
  font-size:26px;letter-spacing:.18em;
  color:var(--c-ink);
  margin-bottom:12px;
  font-weight:600;
}
.salon-name .dash{color:var(--c-gold);margin-left:2px}
.salon-desc{
  font-size:12.5px;line-height:1.9;
  color:var(--c-text-mute);
  letter-spacing:.04em;
}
.salon-links{
  display:flex;flex-direction:column;gap:12px;
  min-width:220px;
}
.salon-link{
  display:flex;justify-content:space-between;align-items:center;gap:14px;
  padding:13px 18px;
  border:1px solid var(--c-line);
  background:rgba(255,255,255,.7);
  transition:.3s var(--easing);
}
.salon-link:hover{
  border-color:var(--c-burgundy);
  background:#fff;
  box-shadow:var(--shadow-card);
}
.salon-link .link-label{
  font-family:var(--f-jp);
  font-size:11px;letter-spacing:.18em;
  color:var(--c-burgundy);
  font-weight:500;
}
.salon-link .link-url{
  font-family:var(--f-en);
  font-size:12.5px;letter-spacing:.06em;
  color:var(--c-text);
  font-weight:500;
}
.salon-link:hover .link-url{color:var(--c-ink)}

.producer-story{
  max-width:780px;margin:0 auto;
  padding:60px 50px;
  background:linear-gradient(180deg, var(--c-surface) 0%, var(--c-surface-2) 100%);
  border:1px solid var(--c-line);
  position:relative;
  box-shadow:var(--shadow-card);
}
.producer-story::before,.producer-story::after{
  content:"";position:absolute;width:24px;height:24px;
  border:1px solid var(--c-gold);
}
.producer-story::before{top:-1px;left:-1px;border-right:none;border-bottom:none}
.producer-story::after{bottom:-1px;right:-1px;border-left:none;border-top:none}
.story-title{
  font-family:var(--f-jp);font-weight:500;
  font-size:26px;letter-spacing:.16em;
  color:var(--c-ink);
  text-align:center;
  margin-bottom:36px;
  padding-bottom:24px;
  border-bottom:1px solid var(--c-line-soft);
}
.producer-story p{
  font-size:14px;
  line-height:2.2;
  margin-bottom:20px;
  color:var(--c-text);
}

/* ================ CONTACT ================ */
.contact{
  padding:140px 0 120px;
  background:linear-gradient(180deg, var(--c-bg) 0%, var(--c-bg-3) 100%);
  text-align:center;
}
.contact .section-eyebrow{padding-left:0;display:inline-block}
.contact .section-eyebrow::before{display:none}
.contact-form{
  max-width:820px;margin:60px auto 0;
  text-align:left;
  padding:54px;
  background:linear-gradient(180deg, var(--c-surface) 0%, var(--c-surface-2) 100%);
  border:1px solid var(--c-line);
  box-shadow:var(--shadow-soft);
}
.form-row{
  display:grid;
  grid-template-columns:1fr 1fr;
  gap:24px;margin-bottom:24px;
}
.form-field{display:block;margin-bottom:24px}
.form-field .lbl{
  display:block;
  font-family:var(--f-jp);
  font-size:13px;letter-spacing:.16em;
  color:var(--c-ink);
  margin-bottom:10px;
  font-weight:500;
}
.form-field.required .lbl::after{
  content:"必須";
  display:inline-block;
  font-size:10px;
  background:var(--c-burgundy);
  color:#fff;
  padding:2px 8px;
  margin-left:10px;
  letter-spacing:.15em;
  font-weight:500;
}
.form-field input[type="text"],
.form-field input[type="email"],
.form-field input[type="tel"],
.form-field select,
.form-field textarea{
  width:100%;
  padding:14px 16px;
  background:#fff;
  border:1px solid var(--c-line);
  color:var(--c-ink);
  font-family:var(--f-jp);
  font-size:14px;
  letter-spacing:.06em;
  transition:.3s var(--easing);
  font-weight:400;
}
.form-field select{
  appearance:none;
  background-image:linear-gradient(45deg, transparent 50%, var(--c-gold) 50%),linear-gradient(135deg, var(--c-gold) 50%, transparent 50%);
  background-position:calc(100% - 22px) calc(50% - 2px), calc(100% - 16px) calc(50% - 2px);
  background-size:6px 6px,6px 6px;
  background-repeat:no-repeat;
  padding-right:42px;
  background-color:#fff;
}
.form-field input:focus,
.form-field select:focus,
.form-field textarea:focus{
  outline:none;
  border-color:var(--c-burgundy);
  background:var(--c-surface-2);
  box-shadow:0 0 0 3px rgba(122,25,34,.08);
}
.form-field textarea{resize:vertical;min-height:130px}
.form-field input::placeholder, .form-field textarea::placeholder{color:var(--c-text-soft)}

.check-group{
  border:1px solid var(--c-line);
  padding:22px 24px;
  background:rgba(255,255,255,.6);
}
.check-group .lbl{margin-bottom:14px}
.check-group .opt{
  font-size:11px;color:var(--c-text-mute);
  margin-left:8px;letter-spacing:.1em;
  font-weight:300;
}
.check{
  display:flex;align-items:center;gap:10px;
  padding:8px 0;
  font-size:13px;
  cursor:pointer;
  color:var(--c-text);
}
.check input{
  appearance:none;width:18px;height:18px;
  border:1px solid var(--c-line);
  background:#fff;
  position:relative;
  transition:.2s var(--easing);
  cursor:pointer;flex:0 0 18px;
}
.check input:checked{
  background:var(--c-burgundy);border-color:var(--c-burgundy);
}
.check input:checked::after{
  content:"";position:absolute;left:5px;top:1px;
  width:5px;height:11px;
  border:solid #fff;
  border-width:0 2px 2px 0;
  transform:rotate(45deg);
}

.form-field.consent{
  display:flex;align-items:center;gap:12px;
  padding:18px 20px;
  background:rgba(255,255,255,.6);
  border:1px solid var(--c-line);
  font-size:13px;
  margin-bottom:30px;
}
.form-field.consent input{
  appearance:none;width:18px;height:18px;
  border:1px solid var(--c-line);background:#fff;
  position:relative;flex:0 0 18px;cursor:pointer;
}
.form-field.consent input:checked{background:var(--c-burgundy);border-color:var(--c-burgundy)}
.form-field.consent input:checked::after{
  content:"";position:absolute;left:5px;top:1px;
  width:5px;height:11px;border:solid #fff;border-width:0 2px 2px 0;
  transform:rotate(45deg);
}

.submit-wrap{text-align:center;margin-top:20px}
.btn-submit{
  padding:20px 80px;
  background:linear-gradient(135deg, var(--c-burgundy) 0%, var(--c-burgundy-deep) 100%);
  border:1px solid var(--c-burgundy);
  color:#fff;
  font-family:var(--f-jp);
  font-size:15px;letter-spacing:.3em;
  font-weight:500;
  cursor:pointer;
  transition:.4s var(--easing);
  position:relative;
  box-shadow:0 14px 32px -12px rgba(122,25,34,.5);
}
.btn-submit:hover{
  background:linear-gradient(135deg, var(--c-gold-deep), var(--c-gold));
  border-color:var(--c-gold);
  letter-spacing:.4em;
  box-shadow:0 18px 36px -10px rgba(166,128,60,.45);
}
.btn-submit:disabled{
  opacity:.4;cursor:not-allowed;
}

.direct-contact{
  margin-top:60px;
  padding:32px;
  border:1px solid var(--c-line-soft);
  max-width:680px;margin-left:auto;margin-right:auto;
  text-align:center;
  background:rgba(255,255,255,.5);
}
.direct-title{
  font-family:var(--f-jp);
  font-size:13px;letter-spacing:.2em;
  color:var(--c-burgundy);
  margin-bottom:18px;
  font-weight:500;
}
.direct-tel, .direct-mail{
  display:flex;align-items:center;justify-content:center;
  flex-wrap:wrap;
  gap:14px;margin-bottom:14px;
  font-family:var(--f-en-disp);
  font-size:20px;
  color:var(--c-ink);
  letter-spacing:.08em;
  font-weight:600;
}
.direct-tel span, .direct-mail span{
  font-size:10px;letter-spacing:.4em;color:var(--c-gold-deep);
  padding:4px 10px;border:1px solid var(--c-gold);
  font-weight:600;
}
.direct-tel a:hover, .direct-mail a:hover{color:var(--c-burgundy)}
.direct-tel small{
  display:block;width:100%;
  font-family:var(--f-jp);
  font-size:11px;color:var(--c-text-mute);
  letter-spacing:.1em;margin-top:4px;
  font-weight:300;
}

/* ================ FOOTER ================ */
.site-footer{
  background:linear-gradient(180deg, var(--c-bg-3) 0%, #e3d3b0 100%);
  padding:80px 0 30px;
  border-top:1px solid var(--c-line);
  position:relative;
}
.footer-inner{
  max-width:1180px;margin:0 auto;padding:0 32px;
  display:grid;grid-template-columns:auto 1fr auto;
  gap:60px;align-items:start;
}
.foot-jp{
  font-family:var(--f-jp);
  font-weight:500;font-size:32px;letter-spacing:.4em;
  color:var(--c-ink);
  line-height:1;margin-bottom:8px;
}
.foot-en{
  font-family:var(--f-en-disp);
  font-size:14px;letter-spacing:.5em;
  color:var(--c-gold-deep);margin-bottom:6px;
  font-weight:600;
}
.foot-tag{
  font-family:var(--f-en);
  font-size:11px;letter-spacing:.25em;
  color:var(--c-text-mute);
}
.foot-info p{font-size:12px;line-height:2.1;color:var(--c-text)}
.foot-info .foot-company{color:var(--c-ink);font-weight:500}
.foot-extlinks{
  margin-top:8px;padding-top:10px;
  border-top:1px solid var(--c-line-soft);
  font-family:var(--f-en);
  font-size:11.5px;letter-spacing:.08em;
}
.foot-extlinks a{color:var(--c-burgundy);transition:.3s var(--easing);font-weight:500}
.foot-extlinks a:hover{color:var(--c-gold-deep)}
.foot-extlinks .sep{margin:0 10px;color:var(--c-line);opacity:.7}
.foot-nav{display:flex;flex-direction:column;gap:10px}
.foot-nav a{
  font-family:var(--f-en);
  font-size:11px;letter-spacing:.25em;
  color:var(--c-text);
  font-weight:500;
}
.foot-nav a:hover{color:var(--c-burgundy)}
.copy{
  text-align:center;
  margin-top:60px;
  padding-top:30px;
  border-top:1px solid var(--c-line-soft);
  font-family:var(--f-en);
  font-size:11px;letter-spacing:.25em;
  color:var(--c-text-mute);
}

/* ================ RESPONSIVE ================ */
@media (max-width:1024px){
  .section-title{font-size:34px}
  .hero-title .title-jp{font-size:80px}
  .producer-wrap{grid-template-columns:1fr;gap:40px;max-width:600px}
  .producer-photo{max-width:340px;margin:0 auto}
  .data-num{font-size:60px}
}

@media (max-width:768px){
  html{scroll-padding-top:64px}
  .nav-pc{display:none}
  .nav-toggle{display:block}
  .header-inner{padding:0 22px}
  .container{padding:0 22px}

  .hero-inner{padding:120px 22px 80px}
  .hero-lead{font-size:17px;letter-spacing:.12em}
  .hero-title .title-jp{font-size:58px;letter-spacing:.06em}
  .hero-title .title-en{font-size:14px;letter-spacing:.32em}
  .hero-sub{font-size:13px;line-height:2}
  .hero-cta{flex-direction:column;gap:12px}
  .btn-primary,.btn-ghost{width:100%;padding:16px 24px}

  .section-title{font-size:26px;letter-spacing:.08em}
  .lead{font-size:13.5px;line-height:2}
  .section-eyebrow{font-size:10px;letter-spacing:.4em}

  .concept,.transformation,.market,.why,.plan,.partnership,.flow,.producer,.contact{
    padding:90px 0 80px;
  }

  .concept-grid{grid-template-columns:1fr;gap:24px;margin-bottom:50px}
  .concept-meaning{padding:34px 24px}
  .concept-meaning .kanji{font-size:66px}

  .ba-wrap{
    grid-template-columns:1fr;
    gap:18px;
  }
  .ba-card img{height:260px}
  .ba-arrow{width:72px;height:72px;margin:0 auto;transform:rotate(90deg)}
  .ba-arrow .min, .ba-arrow .lbl{transform:rotate(-90deg)}
  .features-3{grid-template-columns:1fr;gap:14px}
  .features-3 li{padding:30px 20px}

  .market-data{grid-template-columns:1fr;gap:16px;max-width:340px}
  .data-num{font-size:56px}
  .data-card{padding:36px 22px}

  .why-grid{grid-template-columns:1fr;gap:18px}

  .plan-grid{grid-template-columns:1fr;gap:18px}
  .plan-card{padding:42px 28px 32px}
  .plan-price{font-size:36px}
  .plan-option{flex-direction:column}
  .opt-tag{padding:14px;writing-mode:horizontal-tb}
  .opt-body{padding:24px}
  .opt-title{font-size:16px}
  .opt-price{display:block;margin:8px 0 0}

  .bene-grid{grid-template-columns:1fr;gap:14px}
  .bene-card{padding:32px 24px}

  .flow-list::before{left:24px}
  .flow-list li{padding:24px 0 24px 64px}
  .flow-list .step{
    position:static;width:auto;
    margin-bottom:10px;
    font-size:10px;
  }
  .flow-list .step::after{left:18px;top:36px;width:10px;height:10px}
  .flow-list h3{font-size:17px}

  .producer-name-jp{font-size:22px}
  .producer-salon{
    grid-template-columns:1fr;
    padding:28px 24px;
    gap:22px;text-align:center;
  }
  .salon-links{min-width:0}
  .producer-story{padding:36px 24px}
  .story-title{font-size:20px}

  .contact-form{padding:30px 22px}
  .form-row{grid-template-columns:1fr;gap:0;margin-bottom:0}
  .btn-submit{padding:16px 40px;letter-spacing:.2em;font-size:14px;width:100%}

  .direct-tel,.direct-mail{flex-direction:column;gap:6px;font-size:17px}

  .footer-inner{grid-template-columns:1fr;gap:32px;text-align:center}
  .foot-nav{flex-direction:row;flex-wrap:wrap;gap:18px;justify-content:center}
}

@media (max-width:480px){
  .hero-title .title-jp{font-size:48px}
  .section-title{font-size:23px}
  .data-num{font-size:48px}
}